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Create a live read campaign

Select Advertisers > Creators > Live Campaigns to display the creator campaigns dashboard.

Before you begin:

  • Identify your live read creators
  • Plan for your budget
  • Fund your wallet according to the budget
  • Have your campaign assets ready, including your script, product and brand information, logo, and call to action
  • Have your schedule ready

To create a new live read creator campaign:

  1. Select Advertisers > Creators > New Live Campaign or select Create from the Creator Campaigns2 dashboard.
  2. Provide a name for the campaign.
  3. Specify creator channel or channels.
  4. Specify the range for live viewers. You can specify minimum or maximum values, or leave the range as Unlimited (selected by default).
  5. Specify the brand for your product that is to be featured in the live read.
  6. Specify the name of the product.
  7. Specify the call to action for the live read, which includes the promotion, the product link, and the logo.
  8. Add your script and specify the script preferences.
  9. Specify the CPLV.
  10. Set the frequency cap.
  11. Specify the duration for the campaign including the start and end dates.
  12. Specify the maximum spend per creator.
  13. Specify the maximum number of reads per creator.
  14. Specify the lifetime spend limit.
  15. Select Create to create the new campaign.

The campaign will be visible on the Creator Campaign dashboard.

See also: